Parental Choice to support Working Families at Jupiter Asset Management

Parental Choice today is delighted to announce a new agreement with Jupiter Asset Management to provide concrete support for its working families.  The partnership will see the investment management company offer a tailored family support package for its UK-based employees who have a child or eldercare responsibility.

Jupiter Asset Management employees will be entitled to searches for a nursery, childminder, school or residential care home for the elderly, subsidised searches for nannies and discounts on payroll and legal services to help with the logistics of their care requirements. These are supplemented by a comprehensive wellbeing programme of talks to support their emotional and mental wellbeing.

Sarah-Jane Butler, founder of Parental Choice said: “During this current difficult time, when working parents are struggling to manage work and family life, it is refreshing and reassuring to work with Jupiter Asset Management to engender a culture of wellbeing in the workplace, with the employee at the centre. We are excited to be partnering with them as it puts the work:life balance of its employees firmly on their agenda and shows how an employer can make a real difference to its employees and their families.”

Andrew Robinson, HR Director at Jupiter, added: “We are delighted to have partnered with Parental Choice to offer our working parents and carers support and assistance with their family life outside of work. We are launching this valuable new employee benefit with Parental Choice as part of our ongoing commitment to support employee wellbeing by providing access to information and practical assistance through their range of childcare and eldercare services.”


Date:                    3 August 2020

Contact:              Nicky Kendrick at Parental Choice or call 020 8979 6453

Emily Paul at Jupiter Asset Management on or call 020 3817 1495

Notes to editors:

Jupiter is a high conviction, active fund manager committed to making a positive difference for our clients by helping them achieve their long-term investment objectives. From our origins in 1985 as a specialist investment boutique, Jupiter now offers a broad range of actively managed strategies available to UK and international clients including equities, fixed income, multi-asset and alternatives.

Independence of thought and individual accountability define us. Our fund managers follow their convictions and seek those investment opportunities that they believe will ensure the best outcome for our clients. They do this through fundamental analysis and research, a clear investment process and risk management framework, with a focus on good stewardship.

Jupiter is headquartered in London, with a growing international presence. The company is listed on the FTSE 250 having floated on the London Stock Exchange in June 2010.

Parental Choice Ltd was established in 2011 to provide wellbeing support solutions for working parents and family friendly employers across EMEA. Our services are aimed at helping employees combine long-term careers with childcare, make returning to work easier and help families cope with the challenges of eldercare responsibilities.

We offer a full childcare and eldercare information, advice and support service, including step-by-step guidance on every available option, from sourcing a nursery or childminder, to au pair, school or residential care home for the elderly. This is supplemented in the UK by professional legal and payroll support for parents who employ a nanny, through the administration of Payroll, Pensions & Contracts.

Our bespoke Corporate Employee Benefits Packages  include online wellbeing programmes to enable companies to implement flexible, family-focused policies in support of a healthy workforce and business.

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